Saudi Franchise Law
Introduction Franchising has become a powerful business model globally, enabling established brands to expand rapidly while providing entrepreneurs with opportunities to operate proven businesses. In Saudi Arabia, the introduction of the Saudi Franchise Law (Royal Decree No. M/22, 2019) has been a turning point, establishing a robust franchising legal framework to ensure transparency, protect rights, and foster a competitive market. This article delves into key aspects of the Saudi Franchise Law, its purpose, benefits, and challenges while touching on the Saudi Franchise Expo 2025 as a related event that highlights the growing business opportunities in Saudi Arabia. What is a Franchise Agreement? The franchise agreement is the document that outlines the terms and conditions between the franchisor and the franchisee. In Saudi